Wednesday, October 7, 2020

The Creative Process in Design

 Later on the course you'll be required to learn about the 'Production process'. This is the process you go through when putting together a Photo-shoot. From the very start when you research and work out what it is you'll do, to the point when you send the file to the client with the images to be used/printed. Having some knowledge of how complex these processes are is beneficial to you overall knowledge of Photography and Design.

It's important that you grasp and realise that all forms of art and design are subject to processes that enable them to come together. Most of these processes are quite lengthy and involve a lot of knowledge of the people involved and a good understanding of the stages and roles different people play in the process.

In commercial Photography where products are involved,the creative process involves the design process before-hand. The Photographers role in process is relatively small. It's important to be aware that your projects involve the whole process. You're the designer of your images as well as the photographer. 

Have a look at this video to get a sense of the creative/design process.

Click the image for the website












(4) Adidas x Mohamed Salah | Adidas X Ghosted | 2020 - YouTube

(4) UNOZERO Premium Soccer Cleats - YouTube

New product need/requirement - need to keep things updated and fresh

Focus groups - research 



The design process...




Design of the product - In house and or Freelance


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